Disclosed! One Ugly Truth about Online Marketing for Seniors

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Written By Mike Gaudreau

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This will be an uncomfortable truth to read, but it’s a very important one. It’s a fact that thousands of seniors are making a decent income online. Some are even earning 6 figures a month.

There are seniors doing well with Kindle publishing. There some making good profits with eBay. There are some who freelance as copywriters or consultants and are in high demand.

However, most seniors who do decide to dip their feet in online marketing will fail. This is the ugly truth about online marketing and it applies across the board.

Even among the younger people, most will fail and it’s not because the business model is unsound. The reason they fail is that they don’t work enough, and they quit too soon.

Contrary to popular belief, there is work involved. To make money online will require you to put in the hours learning skills that you didn’t have before and applying what you have learned.

Very often, people are told that one can make money on the internet ‘quickly and easily’ without doing any work at all. That is why ‘scammy’ survey sites and hyped up products exist. There’s a market for people who want to get paid for doing nothing.

The only outcome is that they lose money and earn nothing substantial. Succeeding online requires consistent action and you need to take the correct actions. There will be times where you fail or there are glitches and temporary setbacks.

You’ll need to endure the failure and keep moving forward. Many seniors will give up the moment they hit a temporary setback. By giving up, they’ll end all hope of ever succeeding online.


You must have the grit and determination to keep at it. It’s understandable that one may have less energy to work as hard as they did when they were young and that’s fine. What you should not do, however, is quit.

It’s fine to spend an hour or two a day online building your business. What really matters is that you do it daily. Your efforts compounded over time will yield results. Always remember that if others can make a living online, so can you.

If you face obstacles that you have no idea how to overcome, all you need to do is search on Google for solutions. If you can’t find any, you can always ask around.

In some cases, if you can’t get any proper help, you can always hire someone from a freelance site like Upwork or Fiverr to help you complete the task that’s holding you back.

There’s always a solution if you look for it. Building a profitable business online is within anyone’s reach, but it requires determination, work, and consistency.

Ultimately, you’ll need to decide if you’re willing to pay the price to get it to work for you. Many people wish for success, but few are willing to work for it.

The rules of the game don’t change as one ages. In fact, it just gets tougher because time and energy are in short supply. If you decide to start an online business, you’ll need to go all in and do your best.

If you stay on course, you will succeed. It’s inevitable. Get started and don’t stop.

I appreciate comments and feedback so leave a comment below or contact me via the contact form or by clicking the blue envelope icon on the bottom right of the page.

[avatar user=”mike” size=”thumbnail” align=”” link=”file”]Mike Gaudreau is the owner of The Wealthy Boomers, a site devoted to helping seniors make money online. Mike resides in Montreal Canada.[/avatar]

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