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Scientific Advertising by Claude Hopkins

Claude Hopkins’ Scientific Advertising was published in 1923.

In it you’ll find all the fundamentals of persuading customers to buy … no matter what type of media you chose to market your message.

Enjoy this as an instant download, read it and share it wide and far, to show honor to the author and his great work.

It’s passed into the public domain, and I think Claude Hopkins would be delighted to know an electronic version of his masterpiece has the chance to inspire a generation of new marketers.

Mike Gaudreau